Sensorineural hearing loss happens when the tiny hair cells in the cochlea or the auditory nerve are damaged.

Audiological services are crucial to preserve the quality of life in the community. From talking to people, listening to music, tuning in to what is happening to the world, good hearing is crucial.

Long term hearing health can't just be addressed by the usage of hearing aids, it also demands a comprehensive strategy in the terms of lifestyle, environment and the particular patterns of hearing loss.